When colleagues Deepinder Goyal and Pankaj Chaddah founded Zomato way back in 2008, little did they know of how phenomenally successful their online restaurant search site would be. Featuring real restaurant reviews from everyday foodies like you and me, Zomato currently spans over 23 countries and is aiming to take over the globe.
Zomato has taken the UAE foodie scene by storm. You are as likely to see the ‘Rate Me on Zomato’ sticker in fancy-shmancy restaurants as the humble ‘hole in the wall’ cafeterias, and the site currently has over 2,000 highly enthusiastic, food-reviewing ‘Zomans’ across the globe. What is the story behind Zomato’s unprecedented success? I had a chitchat with Zomato UAE’s Business Head Viraj Sawant.