Sun of a Beach: Cheekily named to sound like a profanity you can’t forget, this artsy beach towel brand is set to create waves in the UAE this season.

When packing up for a day by the sea, fashionistas usually ensure their beachwear is up to the mark. The girls at Sun of a Beach took the fashion element a few notches up, and decided to revamp the humble beach towel into a coveted fashion masterpiece.

Sun of a Beach (1)