When Italian brothers Sergio and Bruno Costa opened a little coffee shop in London way back in 1971, little did they realize this was the start of a global empire. Fast-forward to present time, and you will be hard-pressed finding a coffee drinker who hasn’t heard of Costa Coffee. The company currently has over 3,000 stores across the globe, 132 of which happen to be spread across the UAE.

Having won a long list of global accolades, the brand continues to hold its position as a market leader in the coffee business by complacently adhering to their stringent quality standards, and enticing true coffee lovers with new, exciting roasts.

I had the pleasure of attending a Costa event last week, and was one of the very first people in the UAE to take a sip of their limited edition Old Paradise Street Roast No. 11.