Have you heard about the Imposter Syndrome? It’s become an epidemic. It’s that little gremlin sitting on your shoulder making you doubt all the accomplishments you’ve worked so very hard to achieve. You start doubting yourself. When you hear the applauds you stiffen up thinking this isn’t for you. You start believing you are a fake, you start believing you are an imposter .

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With the advent of International Women’s Day and Mother’s Day in the Middle East, March has officially been declared the month of women.

To commemorate the celebrations, Cadillac, the world’s leading luxury automotive brand, has taken a bold, fashionable step by collaborating with Saudi entrepreneur and fashion editor Marriam Mossalli by launching  a series of photographs that have been included in a book titled Under the Abaya: Street Style from Saudi Arabia.

The UAE is truly the platform for blending East with West. When it comes to the world of fashion, Adam Irija is the perfect example.

Adam Irija is a Swedish designer from Stockholm. Taking a leap of faith outside his comfort zone, the suave young designer has established himself as a creator of stunningly beautiful abayas (the gracefully modest dress worn by Arab women).adam irija designer interview

Adam is a qualified architect. A chance encounter with fashion led him to apprentice with a house of fashion for over 8 years. This helped Adam strengthen his wings, and he soon took flight into the colorful, magical world of fashion.

Today we talk to Adam about his journey into fashion, how he seamlessly blends East with West, and what he believes every fashionable person should have in their wardrobes.