In a market submerged with brands, only a few stand the test of time. And then there are those that manifest a sense of patriotism by embedding themselves into their adopted home of the Middle East. Such brands are as rare as precious gems, and the one that tops my list has to be Ajmal Perfumes.

With a history dating back to 1950, I have a special connection with this brand as like me, Ajmal Perfumes roots back to Assam, the North Eastern state of India.